“Accessible design is good design.”

David Airey's 10 golden rules of logo design

According to Nick Arson and David Airey, logo design is important because Your logo is you or your business' first point of contact with the outside world. If people connect with your branding, the likelihood is that they will open up to whatever it is offering them. Great logo design requires a complex mixture of design skills, creative theory and skilful application.

1. Lay the groundwork

2. Treasure your sketchpad

3. Work in black and white

4. Keep it appropriate

5. Aim for easy recall

6. Strive for difference

7. Consider the broader identity

8. Don’t be too literal

9. Remember symbols aren’t essential

10. Make people smile

For the full credits and story: https://www.creativebloq.com/graphic-design/pro-guide-logo-design-21221

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Comments

“A distinctive appearance and a simple set of characteristics lead to an extremely flexible brand.”

Most household name products, services or brands themselves have risen throughout the century, such as Google, Taser, Yo-yo, Band-Aid, Coke, Scotch tape, Xerox, Jacuzzi and the list goes on. These brands have truly flourished because of their nature. There are other popular brands as well that presents to be able to set trends because of their appeal. The brands such as Nike, Penshoppe, Louis Vuitton, Gucci, Apple, Sony, Starbucks, Microsoft, Lego and so many more. Their popularity increased because of their unique aspect that speaks out the characteristic within them. One of the people who should be given credit are the designers of these brands. Their designers have done more than their best to deliver the masterpieces we ought to have. What are you waiting for? You can hire one now. You may also follow me on: FB Page: @marklunartist IG: @marklunatheartist Twitter: @MarkLuna30 Blog: http://markluna38.blogspot.com/ #Freelance #GraphicDesigner #Social...

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“Good design goes to heaven; bad design goes everywhere.”

Dieter Rams: 10 Timeless Commandments for Good Design Who is Dieter Rams, first of all? Dieter Rams is a German industrial designer who was responsible for the design of Braun’s consumer products for many years. About 50 years ago, in his quest to answer the question “Is my design a good design?”, he developed the 10 principles of good design , sometimes also known as 10 commandments. It’s amazing to see how valid these principles are today, so much that we might feel than even more than back then, when Rams actually wrote them! According to Dieter Rams, good design: Is innovative Makes a product useful Is aesthetic Makes a product understandable Is unobtrusive Is honest Is long-lasting Is thorough down to the last detail Is environmentally friendly Involves as little design as possible For the full explanation and major credits to: https://www.interaction-design.org/literature/article/dieter-rams-10-timeless-commandments-for-good-design You m...

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