“Art is nothing more than creating an emotion in your own form.”

8 Ways to Evoke Positive Emotions in Visual Design

1. Focus on a Single Emotion - If you can establish a single primary emotion, that eliminates a lot of non-ideal design work, and the targeted sentiment becomes your design objective.

2. Focus on Brand Attributes and Product Benefits - Basically, ask what the brand is at its very center, its heart.

3. Focus on the Audience - Knowing the target market of your client will help you even more in understanding how to evoke the right emotions.

4. Anticipate Concerns – Consider any concerns your client may have with the concept.

5. Create Metaphorical Comparisons - A metaphorical comparison in design is done by comparing the brand or product to a seemingly unrelated item.

6. Use a Symbol - Sometimes an emotion can be conveyed with a simple symbol.

7. Create a Character - A mascot as a visual is a great way to personify a brand.

8. Choose the Right Elements - The right concept with the wrong design elements will end up creating mixed signals.

Major credits to Tara Horner: https://www.sitepoint.com/8-ways-evoke-positive-emotions-visual-design/

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Comments

“Everything is design. Everything!”

Wherever you may go and whatever you may see, design will always be there. May it be from posters, walls, tables, chairs, mugs, chandeliers, banners, phones, computers, shoes, clothes and the list go on but the mere fact stays that everything is designed. If you want something done for your product, service, brand or business, then the best approach would be to find a designer because they are the ones who design everything that you can see. I, as a designer, focused my craft majorly in logo design and graphic design. I just find it more into what I can and want to do, that even the software I use to create these designs are also akin to my skills. You may also follow me on: FB Page: @marklunartist IG: @marklunatheartist Twitter: @MarkLuna30 Blog: http://markluna38.blogspot.com/ #Freelance #GraphicDesigner #SocialMediaManager #PhotoManipulation #LogoDesigner

Math is easy. Design is hard.

You read it right. Math is easy and design is hard. Most people would argue with this quote because they would say that Math is definitely harder but for most cases, these are the exact people who haven’t tried out to design just yet. Like Math, Design needs to be learned in a span of a long time. It takes a lot of focus, skill, patience and ideas. This is where designers come into place. They’re the best at that because they already have the attributes needed to design. Not only do they have the skills but more importantly, they just have their heart and soul into it. You may also follow me on: FB Page: @marklunartist IG: @marklunatheartist Twitter: @MarkLuna30 Blog: http://markluna38.blogspot.com/ #Freelance #GraphicDesigner #SocialMediaManager #PhotoManipulation #LogoDesigner

E-Blog 02: "Ang Probinsyano" vs PNP

We recently discussed the dispute between “Ang Probinsyano” and the Philippine National Police. We had to pick out our partners and we had to choose which side we’re on. Well, before picking any side, my partner and I had to first watch the video regarding the said dispute because we have no idea what is happening between them. That may be because we don’t watch the TV series, or the news nor do we care about such matters, frankly speaking. After knowing about it, that’s the only time we were able to pick sides. Individually, we gathered 3 important pieces of evidence that would support our claim. Later on, we discussed it with our partners then compiled our works into a single Powerpoint presentation. Afterwards, the class was divided into two: those which sided with “Ang Probinsyano” and those with the PNP. We had to write in the board all the things that made our claim right and as well, writing those which would make the opposing side wrong. After such, our teacher, being on ...

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