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“Just because something looks good doesn’t mean it’s useful. And just because something is useful does not make it beautiful.”



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24 Useful Design Tips That’ll Help You Create a Better Logo

1.    Ask questions
2.    Don’t say how
3.    Know different types of logo
4.    Don’t over-complicate
5.    Follow the grid
6.    Balance is the key
7.    Choose fewer colors
8.    Stop piling photoshop effects
9.    Inspire to be memorable
10.    Use tailored icons
11.    Stay relevant
12.    Manage contrast
13.    Minimize text
14.    Flat is good. Bland is boring
15.    Ensure consistency
16.    Break taboos. Break free
17.    Match the typeface
18.    Make it work in different sizes
19.    Across the board compatibility
20.    Don’t be afraid of change
21.    Test for monochrome screens
22.    Be open to feedback
23.    Trademark your logo
24.    Don’t follow trends blindly


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